For Sale By Owner Homes in Australia – Sell Without Agents & Save on Fees

 

 

🏡 How to Host a Successful Open Home & Handle Buyer Offers Like a Pro

If you’re selling your home privately through SaleByHomeOwner.com.au, hosting your own open home is one of the most important steps you can take to attract serious buyers and create momentum around your sale. The good news? With the right preparation and follow-up, you can run a professional open home that rivals any agent-led inspection — and best of all, you stay in full control.

Below is our expert step-by-step guide covering:

  • How to prepare your home

  • What to do on inspection day

  • How to deal with buyers

  • The best way to follow up

  • How to collect informal offers in writing

  • And how to move from a verbal agreement to a formal Contract of Sale


✅ Step 1: Prepare the Property Like a Pro

First impressions are everything — buyers often decide within seconds whether they see themselves living in your home. Here’s how to make sure your property is presented at its absolute best:

  • Declutter & depersonalise: Clear benches, remove personal photos, and tidy every surface. Think “display home.”

  • Deep clean: Bathrooms, kitchens, windows, skirting boards — the works.

  • Style each room: Arrange furniture to show off space and flow. Add fresh flowers, cushions, or subtle scent diffusers for ambience.

  • Lighting is key: Open all curtains and blinds, turn on lights, and let natural light flood in.

  • Street appeal: Mow the lawn, sweep the front entrance, and clean windows — your home’s exterior is the buyer’s first impression.

  • Remove distractions: Secure pets, and where possible, send kids out during the inspection.


✅ Step 2: Be the Perfect Host on Open Day

When potential buyers arrive, you’ll want to be friendly, approachable, and helpful — but never overbearing. Let them explore at their own pace while remaining available to answer questions.

Tips for managing the inspection:

  • Greet visitors warmly but don’t follow them around.

  • Provide printed handouts with key info (land size, council rates, price guide).

  • Have a clipboard ready with a simple sign-in form to collect names, emails, and phone numbers (or use a tablet).

  • Offer them a copy of the Letter of Offer form (see below) and politely let them know they can fill it in to express interest in writing.


✅ Step 3: Encourage Informal Written Offers

Instead of waiting for verbal offers or “maybe” comments, prompt serious buyers to put their interest in writing. This helps you:

  • Confirm genuine intent

  • Start the negotiation process

  • Compare offers more clearly

What is a Letter of Offer?
A Letter of Offer is a non-binding, informal expression of interest from a buyer. It’s not a legal contract but shows the buyer’s proposed price, deposit, settlement time, and any conditions (e.g. finance, building inspection).

How to use it:

  • Provide printed copies of your Letter of Offer form at the open home.

  • Politely encourage buyers to take one and return it via email or in person.

  • Explain it’s not a contract — just a way to formally express interest.

💡 You can download a free Letter of Offer template from SaleByHomeOwner.com.au or request one from our support team.


✅ Step 4: Follow Up with Every Buyer

After the inspection, follow-up is crucial. Many private sellers fail here — but it’s where you can really outperform agents.

Best follow-up strategy:

  1. Same-day SMS: “Hi [Name], thank you for attending the inspection today at [address]. Please let me know if you have any questions. I’d be happy to send you the Letter of Offer form if interested.”

  2. Next-day email: Include a digital copy of the Letter of Offer form and a friendly reminder of your asking price and key features.

  3. Two-day follow-up call: Check in with your most interested parties and ask if they’d like to make an offer or revisit the home.


✅ Step 5: Accepting an Informal Offer & Moving to a Contract

Once you’ve received an informal offer in writing that you’re happy with, here’s how to proceed:

  1. Review the buyer’s terms — double-check deposit amount, finance clause, and desired settlement timeframe.

  2. Confirm acceptance via email or phone, noting that it’s subject to final contract signing.

  3. Engage a conveyancer or solicitor (or the buyer can) to prepare the Contract of Sale.

    • In most cases, the buyer’s conveyancer will draft the contract and send it to your legal representative for review.

  4. Once both parties agree on the terms, the Contract of Sale is signed and the sale becomes legally binding (pending any conditions).


🔑 Final Tips for Private Sellers

  • Be confident — buyers won’t question your role if you sound knowledgeable and prepared.

  • Keep records of all enquiries, offers, and discussions.

  • Always clearly explain when something is “informal” vs “legally binding.”

  • Be transparent about your process — buyers appreciate honesty and professionalism.

View our packages below

Rental Package

(normally $299)
What's included

Rental Package: Landlords, showcase your Rental property to prospective tenants and receive applications, fast!

  • Rental listing on realestate.com.au
  • Rental listing on domain.com.au
  • Rental listing on rent.com.au
  • No time limit, Listed until LEASED
  • Application forms for tenants
  • Purchase a ‘For Rent‘ sign in Add-ons
  • Save $3.5K-$5K in management fees!
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on SaleByHomeOwner.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Login & Manage your listing 24/7
  • Unlimited printable brochures
  • All Residential Rental listings
  • Add your own Open Home times
  • You Receive tenants calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Free AI tool to write your ad instantly
  • One-time fee, No Commissions!
  • Same-day listing – live within hours
  • Customise with our Add-ons
  • allhomes.com.au is unavailable in the ACT and some surrounding NSW suburbs*
View Package

Basic Package

(normally $799)
What's included

Basic Package: One of our most popular, budget-friendly solutions for a fast & successful property sale.

  • List on domain.com.au
  • No time limits, Listed until SOLD!
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • List on Soho.com.au (& App)
  • List on onthehouse.com.au
  • List on iproperty.com.au
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Add 1 x 3D virtual tour to listing
  • Login & Manage your listing 24/7
  • All Residential, Rural & Land listings
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Open listing, cancel at any time
  • Free AI tool to write your ad instantly
  • One-time fee, No Commissions!
  • Access Brochure builder templates
  • Not tech-savvy? We’ll create your Ad
  • Same-day listing – live within hours
  • Customise with Add-ons
  • Average savings $20K-$30K in Fees
  • Discounts on conveyancing & legal fees
  • realestate.com.au is not included in this package*
  • allhomes.com.au is unavailable in the ACT and some surrounding NSW suburbs*
View Package
Most Popular

Gold Package

(normally $1,099)
What's included

Package inclusions:

  • List on realestate.com.au
  • List on domain.com.au
  • No time limits, Listed until SOLD!
  • 1 x  ‘FOR SALE‘ Sign (700×580)
  • Installation Screws for Sign included
  • SOLD ‘& ‘UNDER CONTRACT‘ signs
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Login & Manage your listing 24/7
  • Add 1 x 3D virtual tour to listing
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • Open listing, cancel at any time
  • Free AI tool to write your ad instantly
  • One-time fee, No Commissions!
  • Not tech-savvy? We’ll create your Ad
  • Same-day listing – live within hours
  • Installation Screws for Sign included
  • Customise with our Add-ons
  • Discounts on conveyancing & legal fees
  • Average savings $20K-$30K in Fees
  • allhomes.com.au is unavailable in the ACT and some surrounding NSW suburbs*
View Package

Platinum Package

(normally $1,199)
What's included

Platinum Package: A comprehensive DIY sales kit—For Sale sign, open-home flag, directional signage and marketing materials delivered via Australia Post. Includes everything in our Gold Package, plus:

 

  • 1 x ‘FOR SALE’ Sign (700×580)
  • SOLD ‘& ‘UNDER CONTRACT‘ signs
  • 1 x large ‘Open For Inspection’ Flag
  • 2 x ‘OPEN HOME’ directional signs
  • Screws & ties for installation
  • Express postage via Australia Post
  • ‘Sold ‘& ‘Under Contract’ stickers

You also receive:

  • List on realestate.com.au
  • List on domain.com.au
  • No time limits, Listed until SOLD!
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on view.com.au
  • List on Soho.com.au (& App)
  • List on onthehouse.com.au
  • List on HomeSale.com.au
  • List on SaleByHomeOwner.com.au
  • on Forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Login & Manage your listing 24/7
  • Add 1 x 3D virtual tour to listing
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • Our “List Now, Pay Later” Option is now available via PayPal (This allows you to ‘List today‘ & spread the payments for your Package over 4 x Fortnightly Payments)
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • No time limits, your property listed through our service until SOLD!
  • Open listing , You can cancel your listing with us at any time.
  • Use our Free AI tool to instantly craft the perfect ad write-up
  • One-time fee, No Commissions!
  • Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
  • Not tech-savvy? Phone us & we’ll create your ad for you (Free)
  • Same-day listing, be online within a few business hours
  • Installation Screws for Sign included
  • Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
  • Customise your Package with Add-ons & Upgrades at any time
  • Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
  • Average owner saves between $20,000 – $30,000+ in commission*
  • Discounts on conveyancing & legal fees with our legal partners
View Package

Professional Package

(normally $2,100)
What's included

Package inclusions:

  • List on realestate.com.au
  • List on domain.com.au
  • Facebook boosted Advertising*
  • No time limits, Listed until SOLD!
  • Professional Photography
  • Large 1200 x 90 PHOTO SIGN
  • SOLD ‘& ‘UNDER CONTRACT‘ signs
  • 1 x large ‘Open For Inspection’ Flag
  • 2 x ‘OPEN HOME’ directional signs
  • Screws & ties for installation
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on Forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Add 1 x 3D virtual tour to listing
  • Login & Manage your listing 24/7
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • Open listing, cancel at any time
  • Free AI tool to write your ad instantly
  • One-time fee, No Commissions!
  • Not tech-savvy? We’ll create your Ad
  • Same-day listing – live within hours
  • Installation Screws for Sign included
  • Customise with our Add-ons
  • Discounts on conveyancing & legal fees
  • Average savings $20K-$30K in Fees
  • allhomes.com.au is unavailable in the ACT and some surrounding NSW suburbs*
  • For properties in regional areas or outside metro installation zones, you’ll receive a large 1189 x 841mm corflute photo sign delivered for easy self-installation.
View Package

Photo Sign Package 1

(normally $1,295)
What's included

Perfect for regional and non-metro properties – get a custom corflute photo sign delivered ready for simple self-installation.

  • 841 x 1189 mm PHOTO SIGN 
  • Custom design Corflute Photo Sign
  • Can easily be installed in front yards, on fences, vacant blocks of land or Unit/Townhouses
  • List on realestate.com.au
  • List on domain.com.au
  • No time limits, Listed until SOLD!
  • SOLD ‘& ‘UNDER CONTRACT‘ signs
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on Forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Add 1 x 3D virtual tour to listing
  • Login & Manage your listing 24/7
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • List Now, Pay Later” available*
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • No time limits, your property listed through our service until SOLD!
  • Open listing , You can cancel your listing with us at any time.
  • Use our Free AI tool to instantly craft the perfect ad write-up
  • One-time fee, No Commissions!
  • Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
  • Not tech-savvy? Phone us & we’ll create your ad for you (Free)
  • Same-day listing, be online within a few business hours
  • Installation Screws for Sign included
  • Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
  • Customise your Package with Add-ons & Upgrades at any time
  • Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
  • Average owner saves between $20,000 – $30,000+ in commission*
View Package

Standard Package

(normally $899)
What's included

Package inclusions:

  • List on realestate.com.au
  • List on domain.com.au
  • Listed online for up to 8 months
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Login & Manage your listing 24/7
  • Add 1 x 3D virtual tour to listing
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • Open listing, cancel at any time
  • Free AI tool to write your ad instantly
  • One-time fee, No Commissions!
  • Not tech-savvy? We’ll create your Ad
  • Same-day listing – live within hours
  • Installation Screws for Sign included
  • Customise with our Add-ons
  • Discounts on conveyancing & legal fees
  • Average savings $20K-$30K in Fees
  • allhomes.com.au is unavailable in the ACT and some surrounding NSW suburbs*
View Package

Photo Sign Package 2

(normally $1,695)
What's included

Ideal for cities & metro properties: receive a Stunning photo sign, professionally installed to deliver that extra wow factor.

  • Large 900 x 1200 PHOTO SIGN
  • Custom designed & Professionally installed on the property (Metro)
  • List on realestate.com.au
  • List on domain.com.au
  • No time limits, Listed until SOLD!
  • SOLD ‘& ‘UNDER CONTRACT‘ signs
  • List on allhomes.com.au
  • List on Homely.com.au
  • List on Gumtree.com.au
  • List on SaleByHomeOwner.com.au
  • on Forsalebyhomeowner.com.au
  • List on myprivaterealestate.com.au
  • List on view.com.au + other sites
  • Add up to 35 images to your listing
  • Add up to 2 x Floor plans + Video
  • Login & Manage your listing 24/7
  • Add 1 x 3D virtual tour to listing
  • Unlimited printable brochures
  • All Residential, Rural & Land listings
  • List Now, Pay Later” available*
  • Add your own Open Home times
  • You Receive all buyer calls & emails
  • Weekly Email Campaign Reports
  • Helpful On-page Tutorial videos
  • Customer Support & assistance
  • Receive expert advice from our Team of fully Licensed Agents
  • We ensure your listing is compliant with Real Estate Laws & regulations
  • No time limits, your property listed through our service until SOLD!
  • Open listing , You can cancel your listing with us at any time.
  • Use our Free AI tool to instantly craft the perfect ad write-up
  • One-time fee, No Commissions!
  • Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
  • Not tech-savvy? Phone us & we’ll create your ad for you (Free)
  • Same-day listing, be online within a few business hours
  • Installation Screws for Sign included
  • Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
  • Customise your Package with Add-ons & Upgrades at any time
  • Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
  • Average owner saves between $20,000 – $30,000+ in commission*
View Package

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