How Do I Price My House for Sale by Owner in Australia?
Pricing your house correctly is crucial when selling it by owner (FSBO – For Sale By Owner). Setting the right price can attract more buyers, reduce the time your property spends on the market, and maximize your profit. Here’s a detailed guide to help you price your house effectively in Australia.
Step-by-Step Guide to Pricing Your House for Sale by Owner
1. Research the Market
- Understand Local Market Conditions: Start by researching recent sales in your area. Websites like realestate.com.au and domain.com.au provide valuable data on property values and market trends.
- Compare Similar Properties: Look at properties similar to yours in terms of size, location, and condition. This will give you a benchmark for setting your price.
2. Use Online Valuation Tools
- Free Online Tools: Utilize free online valuation tools available on realestate.com.au and domain.com.au to get an estimate of your property’s value.
- Professional Valuation: Consider hiring a professional valuer for a more accurate assessment. This can be particularly useful if your property has unique features.
3. Consider the Condition of Your Home
- Assess Repairs and Upgrades: Take into account any repairs or upgrades needed. A well-maintained home can command a higher price.
- Stage Your Home: Staging can enhance the appeal of your home, potentially increasing its value. Simple changes like fresh paint, clean carpets, and decluttering can make a big difference.
4. Set a Competitive Price
- Avoid Overpricing: Overpricing can deter potential buyers and prolong the time your property stays on the market.
- Price Strategically: Consider pricing slightly below market value to attract more interest and create a competitive environment among buyers.
5. Advertise Effectively
- List on Major Real Estate Websites: Use platforms like realestate.com.au and domain.com.au to reach a wide audience. These sites are highly effective for advertising your home to buyers.
- Professional Photography: High-quality photos can significantly enhance your listing. Hire a professional photographer to showcase your home in the best light.
- Write a Compelling Description: Highlight the unique features and benefits of your property in the listing description.
Benefits of Not Using a Traditional Real Estate Agent
1. Save on Commission Fees
- Real estate agents typically charge between 1.5% and 3.5% of the sale price as commission. By selling your home yourself, you can save thousands of dollars.
2. Full Control Over the Sale
- You have complete control over the pricing, marketing, and negotiation process, ensuring that your interests are prioritized.
3. Personalized Marketing
- You can tailor your marketing strategy to highlight the unique features of your home, potentially attracting more interested buyers.
Conclusion
Pricing your house for sale by owner in Australia requires careful research and strategic planning. By following these steps and leveraging effective advertising platforms like realestate.com.au and domain.com.au, you can successfully price and sell your property without the need for a real estate agent. Not only will you save on commission fees, but you’ll also have full control over the entire process.
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Watch the Step-by-Step Tutorial video below:
View our packages below
Rental Package
(normally $249)
What's included
- List on realestate.com.au
- List on domain.com.au
- List on rent.com.au
- No time limit, Listed until LEASED
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- Unlimited printable brochures
- All Residential Rental listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all tenants calls & emails
- Weekly Email Campaign Reports
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Use our Free AI tool to instantly craft the perfect ad write-up
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Same-day listing, be online within a few business hours
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
Basic Package
(normally $599)
What's included
- List on domain.com.au
- No time limits, Listed until SOLD!
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all buyer calls & emails
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Receive expert advice from our Team of fully Licensed Agents
- We ensure your listing is compliant with Real Estate Laws & regulations
- No time limits, your property listed through our service until SOLD!
- Open listing , You can cancel your listing with us at any time.
- Use our Free AI tool to instantly craft the perfect ad write-up
- One-time fee, No Commissions!
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Same-day listing, be online within a few business hours
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Customise your Package with Add-ons & Upgrades at any time
- Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
Most Popular
Gold Package
(normally $849)
What's included
- 1 x large ‘FOR SALE‘ Sign
- ‘SOLD ‘& ‘UNDER CONTRACT’ signs
- ($25 refunded if signs not needed*)
- List on realestate.com.au
- List on domain.com.au
- No time limits, Listed until SOLD!
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- Unlimited printable brochures
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all buyer calls & emails
- Weekly Email Campaign Reports
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Receive expert advice from our Team of fully Licensed Agents
- We ensure your listing is compliant with Real Estate Laws & regulations
- No time limits, your property listed through our service until SOLD!
- Open listing , You can cancel your listing with us at any time.
- Use our Free AI tool to instantly craft the perfect ad write-up
- One-time fee, No Commissions!
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Same-day listing, be online within a few business hours
- Installation Screws for Sign included
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Customise your Package with Add-ons & Upgrades at any time
- Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
Platinum Package
(normally $899)
What's included
In addition to everything that’s included our ‘Gold Package‘ you also receive:
- 1 x ‘FOR SALE’ Sign (700×580)
- ‘SOLD ‘& ‘UNDER CONTRACT’ signs
- 1 x large ‘Open For Inspection’ Flag
- 2 x ‘OPEN HOME’ directional signs
- Screws & ties for installation
- Express postage via Australia Post
You also receive:
- List on realestate.com.au
- List on domain.com.au
- No time limits, Listed until SOLD!
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- Unlimited printable brochures
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all buyer calls & emails
- Weekly Email Campaign Reports
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Receive expert advice from our Team of fully Licensed Agents
- We ensure your listing is compliant with Real Estate Laws & regulations
- No time limits, your property listed through our service until SOLD!
- Open listing , You can cancel your listing with us at any time.
- Use our Free AI tool to instantly craft the perfect ad write-up
- One-time fee, No Commissions!
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Same-day listing, be online within a few business hours
- Installation Screws for Sign included
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Customise your Package with Add-ons & Upgrades at any time
- Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
Professional Package
(normally $1,999)
What's included
In addition to everything that’s included our ‘Platinum Package‘ you also receive:
- Professional Photography
- Large 1800 x 1200 PHOTO SIGN
- 50 x A4 Gloss Property Brochures
- ‘SOLD ‘& ‘UNDER CONTRACT’ signs
- 1 x large ‘Open For Inspection’ Flag
- 2 x ‘OPEN HOME’ directional signs
- Screws & ties for installation
You also receive:
- List on realestate.com.au
- List on domain.com.au
- No time limits, Listed until SOLD!
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- Unlimited printable brochures
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all buyer calls & emails
- Weekly Email Campaign Reports
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Receive expert advice from our Team of fully Licensed Agents
- We ensure your listing is compliant with Real Estate Laws & regulations
- No time limits, your property listed through our service until SOLD!
- Open listing , You can cancel your listing with us at any time.
- Use our Free AI tool to instantly craft the perfect ad write-up
- One-time fee, No Commissions!
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Installation Screws for Sign included
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Customise your Package with Add-ons & Upgrades at any time
- Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
Photo Sign Package 1
(normally $965)
What's included
- 1 x  ‘FOR SALE’ PHOTO SIGN – Smaller version for self-installation
- Custom designed Photo Sign printed on weather & fade resistant outdoor Plastic with vivid full-colour printing.
- Can easily be installed in front yards, on fences, vacant blocks of land or Unit/Townhouses
- List on realestate.com.au
- List on domain.com.au
- No time limits, Listed until SOLD!
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- Unlimited printable brochures
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all buyer calls & emails
- Weekly Email Campaign Reports
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Receive expert advice from our Team of fully Licensed Agents
- We ensure your listing is compliant with Real Estate Laws & regulations
- No time limits, your property listed through our service until SOLD!
- Open listing , You can cancel your listing with us at any time.
- Use our Free AI tool to instantly craft the perfect ad write-up
- One-time fee, No Commissions!
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Same-day listing, be online within a few business hours
- Installation Screws for Sign included
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Customise your Package with Add-ons & Upgrades at any time
- Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
Budget Package
(normally $399)
What's included
- List on Homely.com.au
- List on view.com.au
- List on salebyhomeowner.com.au
- No time limits, Listed until SOLD!
- Add up to 35 images to your listing
- Add up to 2 Floor plans
- Login & Manage your listing 24/7
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- You Receive all buyer calls & emails
- Helpful On-page Tutorial videos
- We ensure your listing is compliant with Real Estate Laws & regulations
- Open listing , You can cancel your listing with us at any time.
- One-time fee, No Commissions!
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Same-day listing, be online within a few business hours
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
Photo Sign Package 2
(normally $1,400)
What's included
- 1 x Large 1800 x 1200 ‘FOR SALE’ PHOTO SIGN
- Custom designed & Professionally installed on the property (in Metro locations)
- List on realestate.com.au
- List on domain.com.au
- No time limits, Listed until SOLD!
- List on allhomes.com.au
- List on Homely.com.au
- List on Gumtree.com.au
- List on SaleByHomeOwner.com.au
- List on view.com.au + other sites
- Add up to 35 images to your listing
- Add up to 2 x Floor plans + Video
- Login & Manage your listing 24/7
- Unlimited printable brochures
- All Residential, Rural & Land listings
- “List Now, Pay Later” available*
- Add your own Open Home times
- You Receive all buyer calls & emails
- Weekly Email Campaign Reports
- Helpful On-page Tutorial videos
- Customer Support & assistance
- Receive expert advice from our Team of fully Licensed Agents
- We ensure your listing is compliant with Real Estate Laws & regulations
- No time limits, your property listed through our service until SOLD!
- Open listing , You can cancel your listing with us at any time.
- Use our Free AI tool to instantly craft the perfect ad write-up
- One-time fee, No Commissions!
- Full access to our ProShop – Build your own custom brochures, Signage, Open Home Signs, Photo Signs & Letterbox drop pamphlets
- Not tech-savvy? Phone us & we’ll create your ad for you (Free)
- Same-day listing, be online within a few business hours
- Installation Screws for Sign included
- Flexible payment options available – Direct bank transfer, Debit/Credit card, PayPal or over the Phone
- Customise your Package with Add-ons & Upgrades at any time
- Our Customers receive Exclusive Discounts on conveyancing, Contract preparation & legal fees via our partner page on conveyancing.com.au
- Average owner saves between $17,000 – $30,000+ in commission*
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Here’s some additional helpful Tips below:
How do I sell my house by owner?
What are the Pros and cons of selling a house by owner?
How much does it cost to sell a house by owner?
Is it hard to sell a house by owner?
What paperwork is needed to sell a house by owner?
Can I sell my house without a realtor?
How do I market my house for sale by owner?
What are the steps to sell a house by owner?
 How do I price my house for sale by owner?
What are the legal requirements for selling a house by owner?
How do I negotiate with buyers when selling by owner?
What are the common mistakes to avoid when selling a house by owner?
 How do I handle home inspections and appraisals when selling by owner?
How do I handle Settlement costs when selling by owner?
What are the best websites to list a house for sale by owner?
How do I prepare my house for sale by owner?
What are the tax implications of selling a house by owner?
How do I handle offers and counteroffers when selling by owner?
